Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.
1 . Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary… an average adult can read and type, or at least click a mouse. It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t? ) then you can blog and advertise.
2 . Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters’ claims. However , in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.
3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.
4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.
5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:
-By using your e-mail. Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.
-By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.
-By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.
-By joining a blog network –A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc . Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.
-By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.
Give your business a boost by effectively using blogging as an Internet marketing tool.
In the mean time, Good Luck on your journey to success…
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Many people are attracted to affiliate marketing owing to the profitability of the business. Some just enter the business without really bothering to find what it is about. So, what is affiliate marketing? Find out today!
Affiliate marketing, in a layman’s definition, is the promotion of products and services of a company to earn commission in the process. In effect, you own your business by promoting other’s products and services. You can either use the website of the company or you can create your own website and take full control of the promotion.
The Elements of Affiliate Marketing
You will see that several factors interplay with one another to achieve success in affiliate marketing. The jumping point of many successful affiliate marketers is when they have built their own website. Your website doesn’t necessarily have to be something big or ostentatious. A simple yet credible website is all you need as a jump point. What is important is that your website can be easily located by your target market, and that your target market can explore the website with much ease.
Another key factor to achieve success is to be able to find the right affiliate marketing products to promote. You must be able to determine from research the products that are in demand. However, you also need to weigh the pros and cons carefully as marketing in demand products, though easier, can take a lot of challenges due to strong competition. Whatever choice that you make, it will help to base it from your interest and expertise.
Another important factor is to choose an affiliate marketing program that will give you the freedom to earn more. There are different programs with different schemes as there are various products with varying payout. Choose one that has a higher payout while at the same time brings you the fulfillment and the satisfaction enough to devote your time and effort, or perhaps give up your usual job.
How to Make Money with Affiliate Marketing
It can be easy to make money with affiliate marketing as long as you take your business seriously. First, you should accept that in affiliate marketing, you need to continuously learn about the process. The internet is a dynamic place, and so is technology. In order to keep up with the dynamism and gain fruitful results in affiliate marketing, you need to consistently upgrade your skills and competencies as well as your tools.
Whatever learning and experience you gain you should be able to apply productively to your business. Use them prudently to achieve your set goals. Never be afraid to commit mistakes, but be wise enough to learn from your mistakes and use it to your advantage.
Always evaluate your affiliate marketing efforts. Continue what works best, and modify what needs to be corrected. This can be a never-ending process but one that will allow you to enjoy beneficial gains. Maximize the use of the internet as it offers you endless and valuable resources to equip you with all the necessary tools to succeed in affiliate marketing. Now, you have the answers to what is affiliate marketing.
There are many ways to make money with a computer. We will discuss several of them as well as one of the newer methods that you may not be familiar with.
The method of making money with a computer that is used the most is where you develop or buy a product or service, create a website, set up an autoresponder to follow up and then advertise, market and promote to drive traffic to your web site. This method usually takes the longest to do and is or can be quite expensive. Probably the most important thing that needs to be done to be successful is the driving of traffic to your website. Many people don't know how to do this and those that do usualy spend a lot of money until they begin to make substantial money.
Another way to have online income with internet marketing is called affiliate marketing. Thousands of companies will pay you a commission to sell their products and/or services. You can become an affiliate at no cost. Some promote without a website and autoresponder but only about 5% make any money this way. When someone visits your company's website from your advertising very few will buy the first time and need to be followed up many times until they finally buy something. If you don't drive traffic to your own web site where you can capture their name and email address and then follow up with an autoresponder, the company is the only one that benefits because they can do their own follow ups and you may not earn a commission.
One of the newest methods of making money with a computer is called bum marketing. The creator calls it this because he feels that he can take any homeless, penniless, literate person off of the street and to a public library and show them how to make money in as little as 48 hours. This method is fully described by clicking barcher4171@sbcglobal. net. inch target=new>//www.firstmoneysecrets.com/?e=barcher4171@sbcglobal.net" class="hft-urls">http://www.firstmoneysecrets.com/?e=barcher4171@sbcglobal.net. His wife told him she needed more money and after saying to himself, what else is new, he set up an account for her and in 48 hours she started making money. Now, she's happy and he's her hero. With this method, anyone can use a computer with internet access located anywhere in the world. You don't need your own product or service or web site or an autoresponder and you can advertise (drive traffic) at no cost to you.
The key to a successful online business is free traffic generators. Once you are directing medium amounts of targeted traffic to your home business the rest is easy.
There are different online marketing techniques that can be used to drive visitors to your internet business. I will recommend starting out with free traffic generators and tools that can drive targeted traffic to your business. One such tool is Auto Click Profits.
The key to success with free strategies is massive action in the first 3 months. After about 6 months you should be generating decent traffic. This is when you should start implementing paid methods as well.
Here are my free online marketing strategies:
1) article marketing
Writing articles is not difficult. Finding content about your niche is a simple case of getting on Google and doing some quick research. Don' t forget to do your keyword research. Your keyword phrase needs to be in your title and 2 times in your body content. You' ll have a link at the bottom of your article linking to your landing page. EzineArticles is the best article directory.
2) video marketing
Just use the content from your articles in your videos. Remember, put the keyword in the title. Link your videos to your articles to create a quality backlinking strategy. This will get your articles ranked higher in Google. Within your first 3 months you should have 50 - 100 videos and articles.
3) blogging
Setting up a blog is a great way of branding yourself. Make sure you have a nice picture of yourself in the header and a "about me" page. People are looking to buy into a leader, so you need to become that person. Post lots of free quality content on the blog (just use your articles and videos).
4) email marketing
Ideally you should have a way of capturing peoples email address' on your blog. I have an AWeber account, which I use to look after my list and generate my capture forms. I offer people a free "bootcamp" training if they sign up. People love free stuff. This list will grow over time, eventually you' ll be able to start making sales from it.
5) social media marketing
Set up accounts on the big social sites, like Facebook, twitter and MySpace. You should try and have about 5, 000 friends on each site by the end of the "massive action phase". Link your social media to your blog. Post regular content but don' t try to sell to anyone. Just make friends and have a good time.
These online marketing techniques aren' t hard but they will take a long time, and will sometimes be very boring. But if you can get these down you' ll start to see big traffic. This is when paid advertising is awesome, because your free traffic methods will earn you the money to pay for your paid methods.
But don' t forget to keep using the free traffic generators and the tools such as Auto Click Profits. You can get it at: http://bit.ly/enfB0G
There are hundreds of ways that you can promote your online business or website, some more effective than others. These five proven methods will help you to generate traffic to your site and also to generate income into your wallet.
1. One thing that appeals to everyone is “free. ” If it is free people will take it. Think of the samples of cheese given away at grocery stores. Do you really want a small piece of cheese? Of course not! But you take it simply because it is free and someone is nice enough to offer it to you. The same principle applies with information or services offered from your website. You can send out free newsletters or offer a free trail period. One popular thing that is being given away now are free credit reports or free PC scans. These freebies are what we in the marketing field like to call teasers. After running the free credit report or PC scan we alert the customer if there is something found on their credit record or PC and then offer to show them what it is or repair the problem for a price. This can be an effective way to get information to your potential customers, create sales or to generate traffic to your site.
2. Your website contains information about a service or product that you are very knowledgeable about. You can use this knowledge to generate traffic to your site by writing articles in your area of expertise and having them published in an ezine or an article information site. The most effective way to use these articles is to write them for free and ask in return that the publisher allow you to include a byline. A byline is a very short summary of the author, their credentials and their website. Your byline is a way that readers will come to know you as an expert on the topic and will in turn come to trust your site as a source of credible information.
3. Some search engines will allow a website to purchase their ranking. This is an excellent Internet marketing technique in that it is effective and inexpensive. In the pay-per-click programs, website are only billed for those who actually visit the page, unlike banner ads which may be seen by millions but only used by a few. When using the pay-per-click program you are asked to choose keywords and when those are entered your site will appear and if the surfer chooses to view your site, you are billed for that click. Many pay-per-click programs will offer other benefits as well, such as updated lists of commonly used keywords.
4. You should remember that others are in the same boat as you. You can choose to network with those who have similar marketing ideas. When networking you will be able to share links and refer customers to each other. You should always be very cautious when choosing a networking partner as everything that you recommend is a reflection of yourself or your product and therefore, you should be certain that your networking partner is a reputable source of information.
5. Simply because your website is online, doesn’t mean that all your advertising should be. Advertise in newspapers, TV, the radio or you can even send out a press release to get your information to thousands of people all over the country.
